Storm lead triage.
Converting seasonal inquiry surges into a 24/7 inspection pipeline.
The constraint
Forty percent of inquiries dropped after 5 PM, site estimates took three days, and paid search acquisition costs were rising during storm surges.
What changed
- Deployed a 24/7 conversational AI text and voice assistant.
- Connected intake to the estimator calendar with route density logic.
- Built a three-stage SMS follow-up for open estimates.
Result
Faster qualification and scheduling improved conversion velocity during the highest-demand periods.
30 seclead response time
36%signed-job close rate
$260kincremental revenue